Star Wars – The High Republic publishing initiative kicked off last month and it continues to hit the ground running. As fans begin to understand
Category: Marketing
Rock Love Jewelry’s (Role) Model Campaign
I become aware of RockLove Jewelry in 2019 when Ashely Eckstein announced the limited edition Ahsoka Tano ring for San Diego Comic-Con. Ashely collaborated with
Looking Back on Mando Mondays
As The Mandalorian Season 2 comes to a dramatic close, let’s take a moment to pause and reflect that there was little to no Mandalorian
The highs and lows of Target’s Toy book
Last week I reviewed Amazon’s Holiday Wish Book and gave it some well-deserved praise. Target’s toy catalog came in the mail over the weekend, and
Not your Grandma’s Holiday Catalogue
Filled with nostalgia, Amazon’s Holiday Wish Book is marketing genius Growing up in the early 1990s, Sears and JCPenney were not only mall anchor stores,
“I’m going to disneyland!”
The timeless Disney marketing campaign that solidified its place in American pop-culture If someone were to ask you, “What are you going to do next?”
Curiouser&Curiouser 